Department of Food Science

Aarhus University Seal

Eyetracking Glasses

Tobii Pro Glasses 2 

  • Perform eyetracking studies in situ (example in stores or while people are eating)
  • Records eye movement for 10-50 minutes
  • Allows for behavioural or psychological experiments where we can collect implicit consumer behaviour data in terms where they look/focus attention on.     
Caption: Screen capture of data collection setup using eyetracking glasses in iMotions
Caption: Example of data collected with gaze tracking (video shows what was captured

Details

Location

Room 5911-125

Department of Food Science

Agro Food Park 48

8200 Aarhus N 

Typical applications

  • Perform eyetracking studies in situ (example in stores or while people are eating)
  • Records eye movement for 10-50 minutes
  • Allows for behavioural or psychological experiments where we can collect implicit consumer behaviour data in terms where they look/focus attention on.     

Key contact

Konstantina Sfyra

ksfyra@food.au.dk

Access category

Excellence

Revised 08.12.2025